Our Insights

We endeavour to positively shift the mindset of you and your team in order to provide exceptional Customer experiences and improve your business results. 

We are taking a closer look at the common CX mistakes and explore why some CX initiatives fail to hit the mark.

Investigating CX Mistakes: 7 Reasons Why Your CX Initiative Could be Missing the Mark

We are taking a closer look at the common CX mistakes and explore why some CX initiatives fail to hit the mark.
‘Word of mouth’ is a great way to achieve Customer advocacy and used world-wide, but do you know how powerful the ripple effect of word of mouth actually can be?

Customer Advocacy: A Deep Dive into The Power of Word of Mouth

‘Word of mouth’ is a great way to achieve Customer advocacy and used world-wide, but do you know how powerful the ripple effect of word of mouth actually can be?

The Effectiveness of Service Design Sprints for Building Great Customer Experiences

Exploring the effectiveness of the ‘Service Design Sprint’ methodology that stands out for designing great Customer experiences.
Customer Loyalty

Customer Satisfaction vs. Customer Loyalty: Understanding the Disconnect

Customer satisfaction and Customer loyalty are two terms often used interchangeably. However, they represent distinct aspects of the Customer experience. Do you know the difference?