About

Hi! I am Meike, the founder of Change & Ways.

For as long as I can remember, I’ve been passionate about 2 things; one is people, and the other is being as efficient and effective as possible. I believe in a world where we have the ability to conduct business in an effective, efficient, and authentic way. A world where we feel we can show up at work as ourselves, inspired to make a difference, and to do good.

For the past 20 years I’ve worked towards specialising in business operations, customer & employee experience, and change & transformation programs. And I’ve loved every minute of it! Throughout my career, I’ve had the privilege to work for, and work with, a wide variety of different organisations, all over the world. Among the many projects I completed, include developing and executing customer & employee success strategies, redesigning operating models and systems, and launching new initiatives and departments.


I’ve experienced how each business has their own unique way of working, and I’ve seen what works well and what doesn’t.


Throughout my journey, I’ve come across a lot of organisations who’ve struggled to connect with their people, have had difficulty energising their teams, and haven’t understood their customers. At the core of their business, these organisations don’t have a fast, flexible, people-focused operating model that’s underpinned by an inspiring sense of purpose, or a safe and trust-based work culture that fosters authenticity and kindness.


Maybe they’re unaware, perhaps they don’t know how or where to start, or maybe they are time poor. Whatever the reason, I feel a need to fix it. Because, quite simply, if we want to do business well, it’s how we engage with our people that matters. And I want to help businesses change.


A redundancy in the midst of the 2020 COVID pandemic provided me with the opportunity to do just that; and Change & Ways was born.


I’m now on a mission to contribute to a kinder, more authentic world. I use my experience and insights to help organisations create business environments that provide their people with an exceptional human-focused, genuine experience. After all, doing business should feel good, and do good!


Are you with me? I am sure you are!


Meike Wise, Founder of Change & Ways


Before you start Googling, the name ‘Meike’ is Dutch. Yes, lucky for you, I was born and raised in The Netherlands. And, as you (must) know, the Dutch are famous for being hard-working, innovative, honest (or should I say ‘direct’) and authentic. As well as being generally very happy people!

My last name is inherited by marriage, my husband is British. But don’t worry, I won’t talk to you about the weather, but do like a good cup of tea!